Your marketing partner for AI products, dev tools & HR tech

See your growth surge with product marketing & content creation backed by deep industry expertise.

Let's dive into your go-to-market strategy

Sea Foam Media works with startups and growth-stage companies to build the foundations for strong, sustainable growth and create content that will make waves.

Product marketing strategy

Boost the impact of your content and campaigns by building the right foundations for growth and infusing more strategy into every launch.

Expert content creation

Leverage the talents of seasoned tech writers and authors to create content that will stand out in a sea of AI-generated noise.

High-touch partnerships

Partner directly with Silicon Valley marketing and tech leaders and collaborate closely to plan and execute on your initiatives.

Technical expertise

Launch in high-tech markets with confidence by working with marketing experts who understand your product and tech stack.

Fundraising support

Strengthen your pitch by identifying objections early and resolving them in your messaging and fundraising assets.

Flexible contracts

Get the support you need by integrating Sea Foam Media into your team on a fractional basis, or for specific long- or short-term projects.

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Is Sea Foam Media the right partner for your business?

Stand out in highly competitive markets by partnering with niche marketing specialists who have a deep understanding of your industry and tech.
01

Are you marketing to businesses adopting AI, developers, or an HR audience?

AI, dev tools, and HR tech are our specialties! Our team has worked with multi-billion dollar companies, published books, and has extensive experience developing products, content, and campaigns in these markets.

We understand your audience and are ready to apply our expertise to your launch.

In addition to these markets, our founders have experience working with SaaS products across a variety of industries, notably B2B health tech and fintech. Let's chat to see if it's a fit.

02

Are you raising venture capital?

Let’s make your pitch bulletproof! Our team has consulted for dozens of VCs to help them validate investment opportunities during large funding rounds, mergers, and acquisitions.

We know what VCs are looking for and can help you identify objections early and resolve them in your messaging. We can also create fundraising assets to get you to “yes” faster, including pitch decks, landing pages, and more.

03

Is your product highly technical?

The last thing you want is a disconnect between your marketing and the technical realities of your product.

If you're marketing to developers, a lack of technical understanding can make your messaging fall flat–or worse, seem misinformed. Our team's experience blends marketing and engineering, so we know how to reach a developer audience and earn their respect.

And if you're building with AI, you can trust that we know our stuff. Our co-founder has been developing AI-powered products for close to a decade. He provides guidance on all relevant projects, so you can feel more confident that your messaging will resonate with a tech-savvy audience.

We also understand that selling to tech leaders is only part of the battle. We'll build a multi-faceted messaging and content strategy that includes targeted messaging for every buyer in your sales cycle.

04

Do you need full-service support to bring your startup to market?

If you feel like you need "the works" to bring your new startup or product to market, we've got you covered.

At Sea Foam Media, we work with a team of expert writers, designers, branding experts, and engineers. Our team can provide basically every service you need, end-to-end. And most importantly, we'll manage every part of the process so you can enjoy a seamless and worry-free launch.

We offer an Early Stage Launch Package that includes all the fundamentals, or we can create a custom package based on your needs. View our services page for more details.

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Meet Our Team

Founded in 2017, Sea Foam Media is a boutique agency based in San Francisco, CA, with a team of remote writers, designers, and engineers worldwide. Our founders are the lead creators and advisors on all projects. When you work with us, we build a true partnership.
Rhiannon Payne
Founder, Product Marketer & Writer

Rhiannon Payne, based in San Francisco, CA, is a product marketer and author with over a decade of experience working with SaaS businesses. She has managed product marketing efforts at multi-billion dollar companies such as Remote, led the development of software for the Ritz-Carlton and Grand Hyatt hotels, spoken about emerging tech at venues such as the United Nations (WSIS Forum 2019), created content that has driven millions of dollars in revenue, and helped early-stage companies bring their ideas to market. In 2020, Rhiannon published The Remote Work Era, a transformative book about seizing opportunities in the new age of work. She is also producing an upcoming podcast about tech and the future of living.

JUSTIN BOWEN
Co-founder & Tech/AI Advisor

Justin Bowen is an engineer and VC consultant with over 15 years of experience helping startups turn their dreams into reality. Since 2015, Justin has specialized in applied AI with real-world impact, including working with Stanford Healthcare to deploy computer vision in operating rooms and Cargill Animal Nutrition to monitor the health of animals on farms. Justin is currently building AI tools for the HR tech industry at Fountain and working on his own open-source tools. He also does tech due diligence for VCs during high-value acquisitions, mergers, and funding rounds ($100M+). At Sea Foam Media, he supports clients with high-level technical advisory in alignment with their go-to-market plans, as well as AI consulting and fundraising consulting.

Tired of GPT-generated content?

Tired of GPT-generated content?

So are we. We cringe every time we see an obviously GPT-generated landing page or marketing email. 

When you work with Sea Foam Media, you can trust that we know when and how to leverage AI to work more effectively – and that does not include the drafting of your content or marketing plans. 

Quality and ingenuity are our guiding principles, and we love to partner with clients whose standards are just as high as ours.
So are we. We cringe every time we see an obviously GPT-generated landing page, social post, or marketing email. 

When you work with Sea Foam Media, you can trust that we know when and how to leverage AI to work more effectively–and that does not include the creation of your content or marketing plans.

Quality, ingenuity, and authenticity are our guiding principles, and we love to partner with clients whose standards are just as high as ours.
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Measurable impact

When partnering with Sea Foam Media, we will work together to define what success should look like and what metrics we should target (depending on the scope of work and stage of the company). This could include: 



- Engagement metrics

- Lead generation and conversion rates

- Brand awareness

- Customer satisfaction

- Revenue and sales metrics